You can add Web Behavior Tracking, Google Analytics, Google PPC, or any other tracking code to your page.
Add tracking code to a page or form
Go to Content > Surveys, pages, and forms.
Select the page or form you want to add tracking code to.
Expand the UTILITIES drop-down menu and select Add tracking code > ADD TRACKING CODE.
Choose from Web Behavior Tracking, Google Analytics, Google PPC, or Other.
If you use the Dotdigital Tag on your website, you see Dotdigital Tag instead of Web Behavior Tracking. Learn more in Add the Dotdigital Tag to your website.
Add the tracking code you want to use into the box.
Select APPLY, then select CLOSE.
Select SAVE or SAVE & CLOSE.
For Web Behavior Tracking, the Dotdigital Tag, Google Analytics, or Google PPC tracking code, selecting APPLY automatically inserts the code into the correct place in the HTML for you. With other tracking codes, you need to position them in the HTML.