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Get started with integrations
Get started with integrations

Easily integrate with the tools you use most.

Gareth Burroughes avatar
Written by Gareth Burroughes
Updated over a week ago

Integrations lets you connect and integrate other apps and software with Dotdigital, such as CRMs, ecommerce, review, social media platforms, and more. Integrations offers a selection of pre-built connectors to popular third-party systems that enable you to easily integrate with the tools you use most without needing technical expertise.

Using our integrations to sync data between your different platforms and Dotdigital reduces the need for manual work and dramatically improves your efficiency. You can then use this data to deliver more personalised and targeted campaigns with Dotdigital and better understand and engage with your customers.

Use cases

Here are a few examples of the different types of integrations on offer in Integrations.


Connect your ecommerce platforms, such as Shopify, BigCommerce, or Magento (Adobe Commerce), to Dotdigital. This enables you to automate sending targeted emails to customers based on their purchase history, abandoned carts, or other ecommerce-based possibilities. You can also personalise the customer experience with transactional emails, product recommendations, offers, and promotions.


Integrate your CRM system with Dotdigital, for example, Microsoft Dynamics or Salesforce, and start creating targeted campaigns based on customer data within your CRM, such as lead score, behaviour, or demographic information. This enables you to nurture leads, boost customer engagement, and increase conversions.

Social Media and Ads

Connect with social media and advertising platforms like Facebook or Google Ads to automate the marketing process. This lets you create targeted campaigns, track activity, and engage with customers across multiple channels.

Event management

Integrating event management platforms, such as Eventbrite or Cvent, with Dotdigital to start automating the event registration process, send targeted event reminders and follow-ups, and track attendance and engagement.


Connect with a review platform like Trustpilot or Yotpo to collect and use customer reviews in your campaigns. This allows you to showcase genuine user feedback in your marketing messages. You can also use Dotdigital to request reviews by sending post-purchase review invites to encourage customers to write reviews. Doing all this can help boost your online reputation, increase customer loyalty, and drive sales.

Do more with integrations

Get started with the integrations section using one of our guides:

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