Data syncing: Getting started - Magento 1
Henry Huish avatar
Written by Henry Huish
Updated over a week ago

The Dotdigital for Magento connector synchronises your contact data to three different lists for three different types of users of your site - customers, subscribers, and guests.

How data synchronisation works

This process works by contacts being batched from the Dotdigital email_contact tables and inserted into the email_importer. From there, the importer cron processes all batched data from the importer and sends it to your Dotdigital account.

Before any synchronisation can begin, however, you must create the lists in your Dotdigital account so they can be selected and mapped within the connector.

In addition to setting up lists, you should create and map contact data fields too. This is simply the mapping process enabling us to sync Magento data to contact data fields you have created in Dotdigital.

Everyone is synchronised, including contacts who decide to unsubscribe from your store. Therefore, to be clear, such unsubscribed contacts are removed from your Magento subscribers list only; their status will remain as subscribed in your Dotdigital account.

Did this answer your question?