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Sync leads from LinkedIn Lead Gen Forms
Sync leads from LinkedIn Lead Gen Forms

Connect LinkedIn Leads with Dotdigital to improve your lead management process.

Gareth Burroughes avatar
Written by Gareth Burroughes
Updated over 3 months ago

This integration can sync lead data between LinkedIn Lead Gen Forms and Dotdigital while ensuring all lead information is captured, and leads are enroled in your programs.

Key features:

  • Choose a Lead Gen Form to sync leads from.

  • Map questions, hidden fields and meta data from your Lead Gen Form to data fields in Dotdigital.

  • Import consent insight data for leads.

  • Enrol leads into a program after signup.


Before you start

Things you need to know:

  • You must have the following permissions to set up this integration:

    • LinkedIn company page: Super Admin or Content Admin.

    • LinkedIn Campaign Manager: Account Manager or Campaign Manager.


Integrate LinkedIn Lead Gen Forms with Dotdigital

To integrate LinkedIn Lead Gen Forms with Dotdigital:

  1. In Dotdigital, go to Connect > Integrations.

  2. Search or find LinkedIn Leads, then select Add.

  3. Read the integration information, then select Install.

  4. On LinkedIn Authentication, select NEW AUTHENTICATION and follow the instructions to authenticate your account.

  5. On Choose your account ID, expand the Account ID dropdown menu and choose the LinkedIn account you want to integrate with.

  6. On Sync Lead Gen Forms, expand the Lead Gen Form dropdown menu, and choose the Lead Gen Form on LinkedIn that you want to sync with Dotdigital.

  7. On Choose a List, expand the List dropdown menu, and choose the List in Dotdigital you want your LinkedIn Leads to be added to.

  8. On Map LinkedIn data, use the dropdown menus to map your Dotdigital data to LinkedIn data. You can map data fields, hidden fields, and meta data.

  9. On Sync consent data, choose whether you want to sync consent data as ConsentInsight data in Dotdigital. Options: Yes (sync consent data) or No (do not sync consent data).
    Learn more in Record consent for your contacts.

  10. On Choose program, expand the Choose program dropdown menu, and choose the program you want to enrol leads into after signing up.

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