Create, delete, and edit custom data fieldsAs well as the personal details stored against your contacts, you can create new custom data fields to capture additional information.
Edit a contact's data fieldsEdit the data you hold in a contact's personal details or custom data fields.
Set a default value for a contact data fieldFor use in personalisation when specific contact data is not stored.
Bulk update a contact data fieldUpdate specific data for all of the contacts in a segment or list.
Marketing preferences overviewOrganise your contacts based on their likes and interests.
How to use marketing preferencesYou can use marketing preferences alongside other Dotdigital features to take the targeting and personalisation of your marketing further.
Edit, import and export marketing preferencesEdit an individual contact's marketing preferences, import preference statuses in bulk, and export contact preferences.