Contact scoring
Contact scoring overviewScore and rank your contacts against a scale that you create, based on their engagement with you and the data you hold on them.
Add contact scoring to your accountEnable the functionality to score and rank your contacts based on two key metrics.
Enable and configure Contact scoringSet up your scoring labels and rules.
Contact scoring in segments, programs and Dynamic contentThe flexibility of contact scoring means you can work with it in all sorts of creative ways.