Use this checklist to connect your Shopify store, and ensure you're making the most of Dotdigital.
Required
Connect your Shopify store to Dotdigital
First up, you need to connect your store. Your Dotdigital account connects to your Shopify store using our Shopify app.
Required
Turn on data sync
Control how your store syncs with Dotdigital. Learn to turn data sync on or off and, if you need to, run a manual data sync.
Highly-recommended
Turn on double opt-in for subscribers
Be confident you're sending marketing campaigns to valid, monitored, consenting email addresses.
Optional
Choose address books for customers and subscribers
We'll automatically put all your Shopify marketing subscribers into a subscribers' address book. But you might want to change this, or even start syncing your Shopify customers too.
Recommended
Turn on two-way sync for contacts
At first, your Shopify integration only syncs one way — Shopify ➡️ Dotdigital. But you can turn on two-way sync and start syncing your contact data back to Shopify after making changes in Dotdigital.
Recommended
Map Shopify Customer Fields to Dotdigital contact data fields
Use field mapping to map your Shopify customer fields to contact data fields within Dotdigital.
Recommended
Send transactional email with Dotdigital
Create templates and send branded, customisable transactional emails through Dotdigital.
Recommended
Set up an abandoned cart program
Recover lost sales and increase your conversion rate and revenue with an abandoned cart program.
Recommended
Set up your welcome program
Use automation programs to welcome your customers and subscribers and keep them engaged.
Optional
Set up back in stock email alerts
Send automatic notifications to subscribed contacts when the products they want come back in stock.