The Shopify integration checklist

Use this checklist to connect your Shopify store, and ensure you're making the most of Dotdigital.

Required

Connect your Shopify store to Dotdigital

First up, you need to connect your store. Your Dotdigital account connects to your Shopify store using our Shopify app.

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Required

Turn on data sync

Control how your store syncs with Dotdigital. Learn to turn data sync on or off and, if you need to, run a manual data sync.

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Highly-recommended

Turn on double opt-in for subscribers

Be confident you're sending marketing campaigns to valid, monitored, consenting email addresses.

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Optional

Choose address books for customers and subscribers

We'll automatically put all your Shopify marketing subscribers into a subscribers' address book. But you might want to change this, or even start syncing your Shopify customers too.

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Turn on two-way sync for contacts

At first, your Shopify integration only syncs one way — Shopify ➡️  Dotdigital. But you can turn on two-way sync and start syncing your contact data back to Shopify after making changes in Dotdigital.

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Map Shopify Customer Fields to Dotdigital contact data fields

Use field mapping to map your Shopify customer fields to contact data fields within Dotdigital.

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Send transactional email with Dotdigital

Create templates and send branded, customisable transactional emails through Dotdigital.

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Set up an abandoned cart program

Recover lost sales and increase your conversion rate and revenue with an abandoned cart program.

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Set up your welcome program

Use automation programs to welcome your customers and subscribers and keep them engaged.

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