Public preview
This feature is currently in public preview.
Before you start
Things you need to know:
Meta must approve your templates to initiate conversations with contacts.
Learn to create a message template.Our WhatsApp editor supports the following variable formats:
Header: image, text
Body: text
Buttons: text (URL)
We don’t currently offer scheduled sending, so you can only send a campaign immediately or save it as a triggered campaign.
Learn to send a triggered campaign.
Send a broadcast campaign
To send a broadcast campaign:
In Dotdigital, go to Campaigns > WhatsApp.
Select NEW CAMPAIGN.
For Create, select the template you want to use in your campaign.
Video, document, and location headers are not supported.Select Save & Continue.
For Content, if you’re using variables you need to replace them with the image or text you want to use.
To replace images, select ADD MEDIA and add a new image.
Accepted formats: JPEG, JPG, PNG. Max file size: 5 MB.To replace the text, select the personalisation marker, then enter the text you want to use or select a data field for personalisation.
For Contacts, select the contacts you want to send the campaign to. You can include and exclude lists or segments. It’s a good idea to add your own phone number to the test list and to send a test campaign before sending it to contacts.
If you send to a segment, you must select Refresh on the segment before sending.On Send, review the campaign details. To send your campaign, select SEND.
Testing WhatsApp broadcast campaigns
Currently, we don’t have a native option for sending test campaigns. In the meantime, we recommend sending a test campaign as a regular broadcast to a test list. After that, you can recreate the campaign from scratch.
Verify your links before sending
For templates with dynamic visit website buttons, the prefix is predefined as a domain URL ending with a slash, for example, https://dotdigital.com/.
Ensure you do not paste the link starting with a slash (/), as URLs won't work for end-users.
