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Send a triggered campaign on WhatsApp
Send a triggered campaign on WhatsApp

Learn to send a triggered WhatsApp campaign as part of an automated program.

Gareth Burroughes avatar
Written by Gareth Burroughes
Updated this week

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This feature is currently in public preview.

1. Set up a triggered WhatsApp campaign

  1. In Dotdigital, go to Triggered WhatsApp.

  2. Select NEW CAMPAIGN.

  3. Enter a campaign name and select SAVE.

  4. Expand the Template name drop-down menu, then choose the template you want to use in your campaign.

  5. Select SAVE & CONTINUE.


2. Set up the WhatsApp triggered message

  1. On Content, select CAMPAIGN SETTINGS in the top-right.

  2. If it’s not already selected, for Type, select Triggered, then select APPLY.


  3. For Add a header image, select ADD MEDIA and choose the header image you want to use.

  4. If you’re using variables in your message, for Personalize your message, select the highlighted variables and either add text for them or choose a data field. Select the green checkmark.

  5. To add a link, under Set your button link, for Visit this page, select the highlighted URL slug and either add text for them or choose a data field.

  6. Select SAVE & CONTINUE.



3. Add the triggered campaign to a program

  1. While editing a program to send your triggered campaign.
    Learn how in Program builder.

  2. On the Program editor, drag a WhatsApp program node into position on the canvas.

  3. Select the WhatsApp node, then in the side panel, select SELECT CAMPAIGN.

  4. Choose the campaign you want to send.

  5. Select APPLY.

  6. Continue building your program.

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