To use our product recommendations feature, you must sync the correct insight data from your ecommerce platform. Your products must be added as an account-scoped Insight data collection and the collection name must be prefixed with catalog_
.
Learn more in The non-developer's guide to Insight data.
Dependencies
The table below details the types product recommendation and the Insight data collections required to power them.
Product recommendation type | Required Insight data collections |
Custom category | Products |
Best sellers | Products, Orders |
Most viewed | Products, WebInsight |
Last browsed | Products, WebInsight |
Trending | Products, Orders, WebInsight |
Also bought | Products, Orders |
Lookalikes (predictive) | Products, Orders, WebInsight (optional) |
Best next (predictive) | Products, Orders |
New in store | Products |
Bought together | Products, Orders, Cart (optional) |
Data schemas
For product recommendations to work correctly, your product and order data needs to follow a specific structure. You can refer to our data schema to find this structure:
Read more in the Web behavior tracking section of our Help Centre.
Sync your data to Dotdigital
You can sync Insight data through an integration, or directly through the API.