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Integrate eStar with Dotdigital
Integrate eStar with Dotdigital

Learn how to automatically import your eStar commerce data into your Dotdigital account.

Gareth Burroughes avatar
Written by Gareth Burroughes
Updated over a week ago

Once you import your eStar data into Dotdigital, you can start to take advantage of our automation and commerce intelligence tools to enrich your marketing and customer engagement. The integration allows you to sync contact, product and order data.


With your eStar commerce data syncing to Dotdigital, here are just some of the things you can do:

Before you start

Things you need to know:

Activate the integration

To activate the eStar integration, you must contact us. We need to support the installation to make sure it’s correctly configured and works as expected.


The features of the eStar integration:

  • Syncs three data types:

    • Subscribed and non-subscribed contacts

    • Order data

    • Product catalog

Contact data

Your eStar contacts are synced into a Dotdigital list called eStar Contacts. If you have chosen to sync both subscribed and non-subscribed contacts, you can use a segment based on the NEWSLETTER_SUBSCRIBE data field to differentiate between the two.

Learn more in Create a segment.

List selection

If you want your eStar subscribers to be added to a different list on sync, you can discuss this with us during the integration setup. Alternatively, you could use an automated program to move contacts from the eStar subscribers list to another list of your choice.

The integration syncs the following contact details:

  • Email

  • First name

  • Last name

  • Full name

The integration also creates and syncs these custom data fields:













  • DOB



* Unsubscribed contacts

If a contact unsubscribes through eStar, the integration updates the NEWSLETTER_SUBSCRIBE data field in Dotdigital to NO. It does not add the contact to the Dotdigital account suppression list.

Product data

All current products held in your eStar catalog is synced to Dotdigital in an account-scoped insight data collection called catalog_estar.

The following attributes are synced for each product:

  • sku

  • status

  • name

  • price

  • specialprice

  • currency

  • image_path

  • brand

  • url

  • id

Order data

The integration syncs orders from eStar to Dotdigital into an Insight data collection called orders. New orders are imported every 30 minutes, and order updates are synced to Dotdigital every two weeks.

If you want to sync order updates in real time, you must contact eStar for support to enable webhook events. There is an additional cost from eStar for this service.

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