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BigCommerce integration checklist

Use this checklist to connect your BigCommerce store, and ensure you're making the most of Dotdigital.

Gareth Burroughes avatar
Written by Gareth Burroughes
Updated this week

Connect your BigCommerce store to Dotdigital

🔴 Required
First up, you need to connect your store. Your Dotdigital account connects to your BigCommerce store using our BigCommerce app.


Turn on data sync

🔴 Required
Control how your store syncs with Dotdigital. Learn to turn data sync on or off and, if you need to, run a manual data sync.


Turn on double opt-in for subscribers

🟠Highly recommended
Be confident you're sending marketing campaigns to valid, monitored, consenting email addresses.


Choose address books for customers and subscribers

🔵Optional
We'll automatically put all your BigCommerce marketing subscribers into a subscribers' address book. But you might want to change this, or even start syncing your BigCommerce customers too.


Map BigCommerce Customer Fields to Dotdigital contact data fields

🟡Recommended
Use field mapping to map your Bigcommerce customer fields to contact data fields within Dotdigital.


Send transactional email with Dotdigital

🟡Recommended
Create templates and send branded, customisable transactional emails through Dotdigital.


Set up an abandoned cart program

🟡Recommended
Recover lost sales and increase your conversion rate and revenue with an abandoned cart program.


Set up your welcome program

🟡Recommended
Use automation programs to welcome your customers and subscribers and keep them engaged.


Set up ROI tracking for your BigCommerce store

🔵Optional
Monitor the success of your campaigns by attributing direct revenue using Dotdigital’s ROI tracking feature.

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