The Shopify connector supports the bi-directional synchronisation of certain fields due to its two-way sync feature. By default, two-way sync is enabled and we don’t recommend disabling it. If two-way sync is disabled, Dotdigital won’t update your customer’s subscriber status (accepts_marketing), if they unsubscribe from a campaign.
Enable or disable two-way sync
In Dotdigital, go to Connect > Shopify.
Find the Contacts section.
Select Yes to enable or No to disable the Enable two-way sync feature.
Select SAVE.
Synchronisation details
Dotdigital syncs in stages; historical data isn’t synchronised. If a customer doesn't exist in Shopify, the two-way sync won’t create the customer during synchronisation.
Learn about synced contact data fields
The following contact data fields in Dotdigital are updated in Shopify during the next scheduled sync:
First name
Last name
Phone number
Note
Tags
Shipping address (default address)
Subscriber Status (accepts_marketing)
When a customer unsubscribes through Dotdigital, accept_marketing changes to false and accepts_marketing_updated_at changes to the current date.