The Shopify connector supports the bi-directional synchronisation of certain fields due to its two-way sync feature. By default, two-way sync is enabled and we don’t recommend disabling it. If two-way sync is disabled, Dotdigital won’t update your customer’s subscriber status (accepts_marketing), if they unsubscribe from a campaign.
Enable or disable two-way sync
In Dotdigital, go to Connect > Shopify.
Find the Contacts section.
Select Yes to enable or No to disable the Enable two-way sync feature.
Learn about synced contact data fields
The following contact data fields in Dotdigital are updated in Shopify during the next schedules sync:
Shipping address (default address)
Subscriber Status (accepts_marketing)