Once you connect your Shopify store to Dotdigital, we automatically match your customers' first and last names to data fields in your Dotdigital account. But, if you want, you can also choose to sync additional customer information – for example, phone number, billing and shipping address, and much more.
Before you start
Things you need to know:
Your Shopify store must be connected to Dotdigital.
Learn how in Set up Shopify with Dotdigital.
New mappings
Mapping new custom data fields causes a full historical resync of all existing mapped customers. This process can take several hours depending on how many customers you have.
Customer data you can map to Dotdigital
These are all the Shopify customer data fields you can map to your Dotdigital data fields:
Customer field | Data type |
First name | Text |
Last name | Text |
Login | Text |
Created date | Date |
Phone* | Text |
Note | Text |
Tags | Text |
Has account | Text |
Last order ID | Numeric |
Orders count | Numeric |
Total spent | Numeric |
Billing address 1 | Text |
Billing address 2 | Text |
Billing phone | Text |
Billing fax | Text |
Billing city | Text |
Billing postcode | Text |
Billing state | Text |
Billing region | Text |
Billing country | Text |
Billing company | Text |
Shipping address 1 | Text |
Shipping address 2 | Text |
Shipping phone | Text |
Shipping fax | Text |
Shipping city | Text |
Shipping postcode | Text |
Shipping state | Text |
Shipping region | Text |
Shipping country | Text |
Shipping company | Text |
* This field automatically syncs to the Dotdigital data field MobileNumberID for both Customers and Subscribers. It can also be mapped to a Custom Data Field too. However, the sync fails if there is a channel conflict, which is caused when the mobile number already belongs to another contact.
Avoid overwriting similar data fields for different stores during a sync
We recommend creating and mapping different data fields for each of your stores. For example, if you have a UK and a US store, suffix each data field with the store region to avoid overwriting the wrong data fields during a sync:
UK store:
SHOPIFY-LOGIN-UK-PROD
CREATEDATE-UK-PROD
SHOPIFY-NOTES-UK-PROD
US store:
SHOPIFY-LOGIN-US-PROD
CREATEDATE-US-PROD
SHOPIFY-NOTES-US-PROD
Map customer fields to Dotdigital
Go to Connect.
Under Installed integrations and extensions, select the Shopify tile, then select the Field mapping tab. This tab shows you a list of all the data that you can import into Dotdigital. By default, we map First name and Last name for you.
Find the Shopify customer data you want to map, expand its data field drop-down menu, then choose the Dotdigital data field you want to map it to.
Once you've mapped all the data fields you need, select SAVE.
You can also map Customer Meta Fields from Shopify to Dotdigital custom data fields.