Insert product recommendations in your campaign, page, or form

Learn to insert product recommendations into your email campaigns, landing pages, or forms. 

Overview

Our product recommendation feature lets you generate the following dynamic content for your emails, pages and forms:

Before you start

To use product recommendations, you must be synchronising the correct Insight data from your ecommerce store.

To learn more, check out the articles Insight dataMagento, and Commerce Flow integrations.

Once these Insight data collections are present and contain data, you can use the product recommendations block.

Using product recommendations

After you have the correct Insight data, create a product recommendation in the product recommendation builder. Then, you'll see the 'Product recommendations' submenu in EasyEditor. Each block in this submenu is labelled according to the name that you chose in the recommendation builder.

ee_product_recommendations_block.PNG

 

Insert a product recommendation

To add a product recommendation block, drag a block onto the EasyEditor canvas for an email, page or form to see a preview of the recommendation, with placeholders for images and text.

ee_edit_product_recommendations_block.PNG

  • You can change text styling in a single slot of your block and it will be replicated across all product slots
  • You can't change text in the block preview; it's generated from your product catalogue
  • Clicking anywhere on a product recommendation block will show its settings, layout, and button controls in the left-hand side panel

Change the layout

There are two types of layout styles for your product recommendations: image with text underneath, or image with text on the right-hand side.

Image with text underneath

To change the layout of your product recommendations:

  1. Select the Product recommendations block on the EasyEditor canvas.
  2. From the block settings column on the left-hand side, select Layout.
  3. For Layout, select the image with text underneath.
  4. For Number of rows, choose to display your product recommendations on either one or two rows.
  5. For Number recommendations per row, choose to show one, two, three, or four products on each row.
  6. For View, select either Simple or Detailed for the display view.
    Use the EasyEditor preview to see the difference.

Image with text on the right-hand side

To change the layout of your product recommendations:

  1. Select the Product recommendations block on the EasyEditor canvas.
  2. From the block settings column on the left-hand side, select Layout.
  3. For Layout, select the image with text on the right-hand side.
  4. For Number of recommendations, choose the number of recommendations you want to display.
  5. For View, select either Simple or Detailed for the display view.
    Use the EasyEditor preview to see the difference.

Change the currency and show the currency code

To change the currency of your recommendations and show the country code:

  1. Select the Product recommendations block on the EasyEditor canvas.
  2. From the block settings column on the left-hand side, select Settings.
  3. For Currency, expand the currency drop-down menu and select the currency you want to use.
  4. To show the currency code, select Show currency code.
    To remove, clear the Show currency code check box.

Change the pricing options

With product recommendations, you can choose to show the regular price or to show a special price if one is available. To change the pricing options of your product recommendations:

  1. Select the Product recommendations block on the EasyEditor canvas.
  2. From the block settings column on the left-hand side, select Settings.
  3. For Price options, expand the price options drop-down menu, and choose a price option.
    • There are four price options:
    • Price - the regular price
    • Show special price with regular price
    • Show special price - only shows the special price.
    • Hide price

Testing product recommendations

Once you've added a recommendation block to your email, page or form, you can use the normal preview feature to swap out your placeholder images and text with your real product recommendations.

When using the preview feature, there may be a delay of up to 15 seconds if we need to generate new recommendations.

Learn more about product recommendations

Weighting curves for product recommendations - Learn how product recommendations are created to contain the most relevant data.

Product data enrichment - Learn how to use AI and machine learning to automatically generate more product data

Insight data dependencies - Learn which Insight data collections you must have to use product recommendations

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