Learn what insight data you need to sync to use our product recommendations.
To use our product recommendations feature, you must sync the correct insight data from your ecommerce platform. Your products must be added as an account-scoped Insight data collection and the collection name must be prefixed with
To learn more, check out The non-developer's guide to Insight data.
The table below details the types product recommendation and the Insight data collections required to power them.
|Product recommendation type||Required Insight data collections|
|Best sellers||Products, Orders|
|Most viewed||Products, WebInsight|
|Last browsed||Products, WebInsight|
|Trending||Products, Orders, WebInsight|
|Also bought||Products, Orders|
|Lookalikes (predictive)||Products, Orders, WebInsight (optional)|
|Best next (predictive)||Products, Orders|
For product recommendations to work correctly, your product and order data needs to follow a specific structure. You can refer to our data schema to find this structure:
To find out more about WebInsight data check out the Web behavior tracking section of our Help Centre.
Sync your data to Dotdigital
You can sync Insight data through an integration, or directly through the API. To learn more, check out: