Before you start

Things you need to know:

The Campaign revenue report is only available to accounts with Advanced revenue attribution turned on.
The Campaign revenue report only displays data for direct revenue. It does not display assisted revenue.

View the email campaign revenue report

There are two ways to get to the Campaign revenue report from an Email report: with the revenue tile or the MORE REPORTS drop-down menu.

From the Revenue tile

Go to Analytics > Reports.
Select the campaign you want to view the report for.
At the top of the Campaign report hover over the Revenue tile, then select View full report.

From the More reports drop-down menu

Go to Analytics > Reports.
Select the campaign you want to view the report for.
Expand the MORE REPORTS drop-down menu, then select Revenue.

Understand the tiles

At the top of the Campaign revenue report, there are three tiles:

Label	Description
Total Revenue	The total revenue made from this campaign.
Total orders	The number of orders made as a result of this campaign.
Avg. items per order	The average number of items contained in each order placed as a result of this campaign.
Conversion rate	The percentage of delivered emails that resulted in an order.
Revenue/recipient	The average revenue generated from each recipient of the campaign.

Order list

The orders section is a list of individual orders that were placed as a result of this campaign. The orders list shows various pieces of information about an order:

Label	Description
Order ID	The ID of the order associated with the campaign.
Email	The email address of the contact who placed the order.
Mobile number	The mobile number of the contact who placed the order, if available.
Items	The number of items in the order.
Total	The total combined cost of all items in the order.
Order date	The date the order was completed.
Detail	Select the icon to view more details about the order. Learn more

To change the information you see, select DISPLAY, and select or clear the checkboxes for the data items.

Search for an order

To search for an order in the Orders list, enter an order ID into the search box, then select Enter on your keyboard or select the magnifying glass icon.

View order information

To view more information about a particular order, on the Orders list, select the Details icon for an order.

The information shown on the Order details:

Label	Description
Order ID	A unique ID for each order placed.
Email	The email address of the customer who placed the order, if available.
Mobile number	The mobile number of the customer who placed the order, if available.
Purchase date	The date when the order was placed.
Status	The current status of the order (for example, pending, shipped).
Currency	The currency used for the transaction.
Order item	A description or name of the product ordered.
SKU	A unique ID for each product.
Name	The name of the customer who placed the order.
Quantity	The number of items ordered for each product.
Price	The price of each item in the order.