WinstonAI: shorten SMS messages

Make your SMS campaign creation more efficient.

Henry Huish avatar
Written by Henry Huish
Updated this week

If you have a large body of text you want to send in an SMS campaign to your contacts, our AI pup, WinstonAI, can analyse the text and provide a shortened version to fit into 160 characters, which is appropriate for mobile messaging.

Before you start

Things you need to know:

  • WinstonAI is an artificial intelligence tool powered by Microsoft Azure’s OpenAI service and ChatGPT, and it might produce incorrect responses. It is crucial to examine any suggestions provided by WinstonAI thoroughly before making changes to your SMS campaign.

  • WinstonAI runs against a model in Azure that's specific to Dotdigital. The model discards all information after providing feedback on your campaign.

  • WinstonAI grammar check is currently in beta for Public preview users.

  • Based on a fair usage policy, we ask you to use WinstonAI responsibly. Maximum 200 requests per account every 24 hours.

Shorten an SMS campaign

  1. In the SMS campaign editor, select your message.

  2. Select the WinstonAI icon on your message, then select shorten message. WinstonAI grammar check automatically scans your message and provides the following:

    • Shortened message

      Winston’s rewritten version of your message with a shorter length that is suitable for SMS.

    • About your shortened message

      The character count of Winston’s shortened message.

  3. Select COPY to copy Winston’s shortened message to your clipboard, and paste it back into your message.

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