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Capture SMS marketing consent for WooCommerce
Capture SMS marketing consent for WooCommerce

Collect your WooCommerce customers’ mobile numbers to add to your Dotdigital lists.

Henry Huish avatar
Written by Henry Huish
Updated over a week ago

Adding SMS marketing consent checkboxes to convenient locations in your store, such as customer registration and checkout, is an excellent way to collect customer mobile numbers and consent to send them your marketing content through text messages.

Before you start

Things you need to know:

Enable SMS marketing consent

To add SMS marketing consent checkboxes to your WooCommerce store:

  1. Go to Dotdigital for WooCommerce > Settings and find the heading Dotdigital API.

  2. Enter your Dotdigital API Username and Password.

    This can be found on the API Users page. Learn more in Set up an API user.

  3. Select the Show checkbox at checkout and Show checkbox at user registration checkboxes.

  4. For Checkbox text, enter the text you want to display next to the checkbox when a customer opts in to your SMS marketing.

  5. For Consent text, enter the consent text you want to display underneath the mobile number field when a customer opts in to your SMS marketing.

    • Including consent text lets you describe what the customer is consenting to and a link to your privacy policy.

    • This text is stored as a ConsentInsight record against the contact. If no text is entered ConsentInsight data is not captured.

  6. Expand the Add SMS subscribers to drop-down menu and choose a list you want your subscribers to be added to.

  7. Select Save Changes.

Optional SMS marketing consent checkboxes now display for customers when they register an account and at checkout.

Subscription status

Your customer’s subscription status can be checked inside your Dotdigital account using the Single customer view.

Learn more in Single customer view.


When a customer unsubscribes from your SMS marketing through your store, they are removed from corresponding list. However, the status is not updated in Dotdigital’s single customer view. This is to prevent the contact being unsubscribed from other connected stores or data sources linked to them.

It is important to ensure you always map your subscribers to the correct list and use it as a way to determine subscription status.


You can view consent insight records for a customer by using the Single customer view:

  1. Open the Single customer view for a contact.

  2. Select the Insight data tab at the top of the page.

  3. Expand the Insight data drop-down menu in the top left of the page and select ConsentInsight.

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