You can synchronise both subscribers and customers from your Shopline store and lists to your Dotdigital account.
Subscribers
These are contacts who have opted-in to marketing communications. We sync your subscribers into a list called Store subscribers by default, but you can change this if you want.
In Dotdigital, go to Connect, and under Installed integrations and extensions, select the Shopline tile.
Under the heading Contacts, expand the Sync email subscribers to drop-down menu, then select the Dotdigital list that you want to sync your email subscribers to.
If you want to sync your SMS subscribers too, expand the Sync SMS subscribers to drop-down menu, then choose the Dotdigital list you want to sync your subscribers to. You don’t need to sync subscribers if you don’t want to.
Select SAVE.
Customers
These are contacts who have purchased from or entered their email addresses on your Shopline store, regardless of whether they have opted into your marketing or checked out as guests.
Customers = all subscribers + contacts who haven't opted-in to marketing communications
Because not all customers have opted into marketing communications, we don't sync them by default. But, if you want to sync your customers - for example, so that their purchasing data can be included in the Retail and Customer dashboards in Dotdigital - you can choose a list for them.
In Dotdigital, go to Connect, and under Installed integrations and extensions, select the Shopline tile.
To choose where to sync your customers to, expand the Sync email and SMS customers to drop-down menu, then choose the Dotdigital list you want to sync your customers to.
You don’t need to sync customers if you don’t want to.Select SAVE.
Marketing communications
It’s important to remember that not all customers have subscribed to marketing communications. If you choose to sync them, make sure you sync them to a list that won’t be used for marketing communications.