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Program nodes

Understand and create program start conditionsLearn how to set up the start condition in your program, including scheduling, rules, and limits that control how contacts are enrolled.
Add a delay node to a programLearn how to use the delay node to add a delay to your programs.
Update contact nodeLearn how to use the Update contact node in an automated program.
Two-way decision nodeUse two-way decisions to branch automated programs.
Multi decision nodeUse the multi decision node to branch programs to multiple outcomes.
Program messaging channel: Email campaignSend email campaigns through a program.
Program messaging channel: SMS/MMSUse the SMS/MMS campaign node in your programs.
Program messaging channel: Push notifications - set upSet up your push notification profile and find out what changes need to be made to your app.
Program messaging channel: Push notifications - usage and reportingUse the Push notification program messaging node, and view statistics for your push notifications.
Program messaging channel: MessengerUse the Messenger node to send transactional messages from a program to your contacts.
Program messaging channel: Allow contacts to opt into Facebook MessengerLet your contacts opt into receiving Messenger messages.
Program messaging channel: Allow contacts to opt out of MessengerGive contacts the option to opt out of Messenger
Date splits in programsCreate a split in your marketing automation program based on date and time.
Quantity splits in programsCreate a split of contacts in your marketing automation program based on a specified number reaching the node first.
Random splits in programsCreate a random split of contacts in your program, based on a given probability of contacts going down either one of the routes.
Digital marketing channel: Google AdsUse the Google Ads action in programs to automate adding and removing contacts to your Google Ads audiences.
Digital marketing channel: Facebook AudienceMaintain and grow your audiences easily and improve your retargeting efforts with the Facebook Audience node in your programs.