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5 November 2025 - Dotdigital release notes - 2025.4.3

On 5 November 2025, we released an upgrade for Dotdigital. Here's what's changed:

Bartlomiej Rekosiewicz avatar
Written by Bartlomiej Rekosiewicz
Updated today

What's new sparkles

Email

  • Improved split testing that lets you compare different variants of your email campaign to discover what works best for your audience. Learn more.

SMS

  • Split test and compare different variants of your SMS campaign to find out what works best for your audience. Learn more.

WhatsApp

  • WhatsApp is now available in Dotdigital! Send marketing, transactional, and authentication messages to over 2 billion users worldwide. Learn more.

Custom IDs personalization

  • Use custom identifiers for personalisation in email, SMS, MMS, and WhatsApp campaigns, as well as in program webhooks. Learn more.

Custom reports

  • Build, save, and schedule custom reports for your email campaigns. Learn more.

Pages and forms

  • Increase subscriptions and engagement with brand new triggers for popup forms. Using the Dotdigital Tag, access one-click publishing and automatically push form updates live to your site. Learn more.

APIs

Marketing Email API

  • Send marketing emails on demand without the need for separate campaign creation with the Marketing Email API. Learn more.

Firehose API

  • You can now configure data firehose through the API. Learn more.

Events API

  • Import custom events to Dotdigital using the new Events API. Learn more.

Connectors and integrations puzzle piece

Snowflake

  • Connect your Snowflake data warehouse to Dotdigital to sync contact and product data without restructuring datasets. Learn more.

Judge.me

  • Integrate Judge.me product reviews with Dotdigital to automatically sync reviews as contact insight data and enrol reviewers into automated programs. Learn more.

Yotpo Loyalty

  • Connect your Yotpo Loyalty account to Dotdigital and sync loyalty data to automate campaigns and communications. Learn more.

Google BigQuery

  • Connect your Google BigQuery data warehouse to Dotdigital to seamlessly sync contact and product data without restructuring datasets. Learn more.

Firehose

  • Do more with your data with additional storage options for the data firehose. You can now integrate directly with Azure Blob Storage and Google Cloud Storage. Learn more.

Dotdigital Tag

Microsoft Dynamics

  • Connect your Microsoft Dynamics environment to Dotdigital using App Registration authentication through Microsoft Entra ID. Learn more.

Magento open source and Adobe Commerce

  • Capture consent from US customers at checkout to receive transactional SMS messages. Learn more.

Read more about the latest releases for:

Segmentation

  • Date filters in the segment builder now support up to 30,000 days in the past or future and filtering by relative (between) dates. Learn more.

UI/UX

  • Formatted selected metrics as percentages, and formatted revenue metrics as currency using Commerce settings.

  • Renamed Total metrics across reporting to versions without Total for consistency.

  • Renamed the Unique clicks metric to Unique clickers across reporting.

  • Renamed the Direct orders metric to Orders across the platform.

  • Aligned metrics to the right, and left-aligned Range start, Range end, and Campaign name in reports.

Bug fixes bug

We've made more than 5 other bug fixes and improvements.

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