Saving campaigns to templates is handy because it allows you to modify preferred designs for continual reuse. This prevents repeatedly copying and then editing a specific campaign or, even less preferably, starting completely from scratch.
Before you start
Things you need to know:
You must have the Template administrator and Edit campaigns permissions on your account.
Converting a campaign into a template
Go to Campaigns > Email.
Select either the Sent or Unsent tab as appropriate
Using the checkboxes to the left, select the campaign you want to create the template from.
Expand the MORE ACTIONS drop-down menu, and select Save as template.
You’re taken to the Choose a template screen where you can create a campaign from your new template.
To rename the template:
Go to Content > Templates > Custom email templates.
Hover over and select the checkbox for the template you want to rename.
To edit the design of the new template, select the Edit icon.
Expand the MORE ACTIONS drop-down menu, and select Rename template.
Enter a new name for your template and select CONTINUE to confirm the name change.