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Enrol subscribers and customers to programs in Shopware 6
Enrol subscribers and customers to programs in Shopware 6

Automate your subscriber and customer journeys with programs.

Gareth Burroughes avatar
Written by Gareth Burroughes
Updated over a year ago

Once you've successfully installed the Shopware connector, you can start enroling your new subscribers and customers to your programs.


Before you start

Things you need to know:

Be careful who you enrol on automation programs

Some of your customers may not have opted in to your marketing messages when they bought a product from your store.

If any of your programs send messages to your contacts, make sure that you enrol only subscribers on those programs.


Automation settings

  1. In Dotdigital, go to Connect and select the Shopware tile under Installed integrations and extensions.

  2. Under the heading Automation:

    • To enrol new customers on a program:

      1. Expand the Enrol new customers to drop-down menu.

      2. Select the program you want to enrol new Shopware customers on.

    • To enrol new subscribers on a program:

      1. Expand the Enrol new subscribers to drop-down menu.

      2. Select the program you want to enrol new Shopware subscribers on.

    • To enrol customers on a program for each new order they place:

      1. Expand the Enrol customers on each new order to drop-down menu.

      2. Select the program you want to enrol new order Shopware customers on.

  3. Select SAVE.

Contacts can be re-enrolled into the program you selected for Enrol new subscribers to if they are removed from the list you selected for your subscribers and then become a subscriber in your store.

Learn more about customer and subscriber list settings in Sync Subscribers and customers to lists in Shopware 6.

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