Program enrolment actions
You can enrol contacts into a specific automation program created in Dotdigital's program builder, based upon the following actions:
Becoming a new customer
Becoming a new subscriber
Creating a first order as a customer or guest
Creating an order as a customer
Creating an order as a guest
Submitting an approved review
Creating a new wishlist
This means all of these types of contacts can become instantly engaged with tailored programs and receive your targeted campaigns, offers and promotions automatically and seamlessly.
In addition, you can choose to enrol contacts into programs based upon a change in order status.
Learn more about creating programs in Dotdigital in the Program builder section of our Help Centre.
Other types of automation
You can also enable and configure:
automated sending of review emails.
integrate with Feefo (if you have an account).
send SMS order status notifications.