Learn how to enrol your customers and subscribers on a program setup in your Dotdigital account.
Overview
You can use programs to design automated journeys for your customers and subscribers. Using our Dotdigital for Shopify integration, you can then decide what programs you enrol your customers and subscribers onto based on their actions (scenarios).
Before you start
Things you need to know:
- You must first create the programs you want to enrol your customers and subscribers to.
To learn how, check out the article Getting started with the program builder.
Scenarios for enrolment
There are four different scenarios for enrolling customers and subscribers onto a program:
| Scenario | Definition |
| Enrol new customers to | Enrols all new customers to a program |
| Enrol new subscribers to | Enrols all new subscribers to a program |
| Enrol customers on each new order to | Enrols all customers to a specific program after making an order in your store. |
| Enrol customer on their first order to | Enrols all customers to a specific program after making their first order in your store. |
Choose programs for your customers and subscribers
To choose which programs you enrol your Shopify customers and subscribers on:
- Go to Settings > Shopify.
- To choose a program for all new customers. Expand the Enrol new customers to drop-down menu, and select your New customer program.
- To choose a program for all new subscribers. Expand the Enrol new subscribers to drop-down menu, and select your New subscriber program.
- To choose a program for customers after they make an order. Expand the Enrol customers on each new order to drop-down menu, and select your after-order program.
- To choose a program for customers after they make their first order. Expand the Enrol customer on their first order to drop-down menu, and select your after-first-order program.
- Select SAVE.