Getting started — Creating your campaign in EasyEditor


You've chosen a suitable template, and you've set up your campaign: you're now ready to create and edit your campaign content.

This is done using EasyEditor's drag-and-drop interface. Let's look at the basics.


Intuitive and powerful

You won't need too much guidance to get up and running with EasyEditor, as we hope you'll find it pretty intuitive to use.

To get a feel for it, try having a go at:

  • Selecting a block and editing the text inside it
  • Dragging in new blocks from the left-hand side panel
  • Moving blocks around the campaign by selecting, holding and dragging them by their header bar
    re-position_blocks.gifAs well as moving a block (A), you can also delete (B) and duplicate (C) it using the header bar controls.


Uploading and inserting an image

To upload and insert an image, follow these steps:

  1. Select Images in the side panel
  2. Select Manage at the top of the 'Images' section to open the image manager
  3. Select Add in the top right of the image manager to open a window and choose an image from your computer
  4. The chosen image will upload and appear in the image manager. Close the image manager.
  5. You'll see your added image is available in the side panel. Drag and drop it into your campaign.
    Learn more about working with images in EasyEditor and managing images »

Adding a link to a web page

To insert a link to a web page, follow these steps:

  1. Select and highlight the text that you want to turn into a link, or type new link text into the box and highlight that. Alternatively, you can select the block and add the link text later, in step 3.
  2. Select Link in the toolbar to open the 'Add a link' window
  3. There are five things you can do. The first two are compulsory - enter the link text (if you didn't do so in step 1), and enter the link's URL. Optionally you can add any link groups you wish to, give the link a name for link tracking purposes, or set the link so it doesn't get tracked at all.
  4. Select Insert when happy with the settings and your link will be added to your campaign
    Learn more about adding links »


We do have a few requirements for campaigns, such as the following:

  • Campaigns must include an 'Unsubscribe' link
  • Campaigns must not contain links from other campaigns, for example a 'View in browser' link for a different campaign in your account
  • Campaigns must not contain full web addresses as links, instead use a descriptive name

You won't be able to save the campaign if it doesn't conform to these requirements.

Previewing and testing your campaign

Once your campaign has content in it, you can start to use the review and test features in EasyEditor.

Select Preview at the top of EasyEditor (above the toolbar) to see what the campaign will look like without all the markings.


The preview tool provides various options with which to review your content, including tablet and phone views, as well as desktop (the availability of these views depends upon the browser you're using, however).


Perform a test send by selecting Test send, which is also positioned along the top of EasyEditor, next to 'Preview'.


The 'Test send' window will open and you'll be prompted to choose an email address (or to add one) to send the test to.

Learn more about testing your campaign »

What's next?

After reviewing, testing and refining your campaign, you're ready to move on to creating a plain text version by selecting Save & continue.

Up next: Learn about creating the plain text version of your campaign »

Doing more with EasyEditor

There's a lot more you can do with EasyEditor. Check out our articles for help with:

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