Get started with email campaigns
- Getting started — Introduction
- Getting started — Create an address book and add contacts
- Getting started — Choosing a template
- Getting started — Campaign setup details
- Getting started — Creating your campaign in EasyEditor
- Getting started — Creating the plain text version of your campaign
Create, edit, test, and send an email campaign
- Email campaigns overview
- Training video: Create an Email campaign
- Create, test, and send an email campaign
- Edit email campaign content before sending
- Split test an email campaign
- Configure and send a split test campaign
Track an email campaign
- Use clicks as the primary metric
- Add tracking to email campaign links
- All the tracking domains we use
- Understanding open tracking and link tracking
- Use site and ROI tracking
- Use Google Analytics with your email campaigns
Use EasyEditor to edit your email campaign
- EasyEditor - an overview
- Using the Last browsed product recommendation block
- Get started with EasyEditor's user interface
- Using EasyEditor building blocks
- Resize building blocks
- Compatibility of building blocks in new responsive templates
After sending an email campaign
- Can I recall a campaign sent by mistake?
- Replies to your email campaign
- Change the linked URL in a sent email campaign
- Use the email campaign outbox
- Copy an email campaign
- Control the preview when sharing to Facebook
Email templates
EasyEditor template markup
- Make your email template responsive
- EasyEditor template markup overview
- Add HTML to email templates
- Add CSS to email templates
- CSS inliner
- Create text styles in EasyEditor
Advanced personalisation
- Advanced personalisation - an overview
- Add advanced personalisation to your account
- Personalising your emails and landing pages
- Script content with advanced personalisation
- Outputs and data objects
- Filter Liquid outputs
Email automation
- Automation overview
- Automated and triggered campaigns - an overview
- Create a triggered campaign
- Send contacts a campaign or enrol them on a program when they join an address book
- Trigger a campaign when a contact unsubscribes from an address book
- Send an automatic response to email campaign replies
Program builder
- Getting started with the program builder
- Working with the program builder
- Activate and deactivate automated programs
- Use last browsed WebInsight data in a program
- Program messaging channel: Push notification
- Program messaging channel: Facebook Messenger
Email contacts
- Understanding contacts
- Single customer view
- Add a contact
- Import multiple contacts
- Edit a contact
- Delete a contact
Email address books
- Create an email address book
- Add a new contact to an address book
- Delete an address book
- Merging address books
- Empty an address book
- Export an address book
Email segments
- Segment analytics
- Create a segment based on purchase history
- Create a segment from email replies
- Segmentation - an overview
- Create a segment of your contacts
- Types of segmentation rules
Suppressed email contacts
Email contact data fields
Email marketing preferences
Email contact scoring
Subscribing and unsubscribing email contacts
- Customise a resubscribe confirmation email
- Set up a preference centre
- Create a signup form
- Display the Unsubscribe or Preferences page in your contact's language
- Troubleshooting the unsubscribe page
- Using verified double opt-in
Email contacts advanced features
Email campaign advanced options
- Understanding email authentication
- All about branded domains - or sending with a custom 'from' address (CFA)
- Delegate a subdomain to our servers
- Set up your BIMI logo
- Grouping campaigns together using tags
- List-Unsubscribe FAQ
Email reports
- Email reporting overview
- Understanding account reports
- Understanding the campaign report overview
- Understanding bounces and suppressions
- Filter non-human activity from your email campaign reports
- Filter contacts in campaign reports
Email FAQ
- Does it get recorded when a contact opts in to receive my emails?
- Gmail FAQ
- What links might I need when building emails outside EasyEditor?
- Can I use purchased email lists/data?
- Do I need a dedicated IP address?
- Why is my custom from address (CFA) being flagged on Spamhaus' PBL?